Articles (Tagged #marketing)

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How to navigate a big internal site redesign project

The boss has decided that enough's enough, and a big ol' redesign is coming your way. How do you manage it so it doesn't blow up in your face?

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Hidden growth opportunities for SaaS companies in an economic downturn

A recession isn't the worst thing that can happen to you. Come read my attempt at jamming some positivity into the current climate of "doom and gloom".

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Networking in Atlanta: The Ultimate Guide

Over the past 2 years, I’ve attended a tremendous amount of local networking events and learned what works and what doesn’t: this guide is a summary.

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Networking in Atlanta: Defining Networking Goals

An aim without a goal will get you nowhere. Here, we'll start with why and figure out how to make actionable and realistic networking goals.

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Networking in Atlanta: Finding Events

Here, we’ll really dig deep into how to find networking events in Atlanta that aren't completely useless. 

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Networking in Atlanta: Hosting Events

Oftentimes (and particularly in very specific niches), you won’t find very many events that are ideal for you.  But this is actually a blessing in disguise.

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Networking In Atlanta: Before the Event

We’re going to get a quick plan of attack together in order to prepare for networking events that you choose attend.

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Networking in Atlanta: Networking Etiquette

Alright, you made it -  you’ve done a ton of research and planning to get here, but more importantly, you’re 90% of the way there.  

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Networking in Atlanta: Following Up Effectively

Your follow-up after the event is as important as attending the event itself.

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Networking in Atlanta: A Quick Summary

A summary of everything we've learned so far in my "how to network in Atlanta" series.

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Improve Your Business Cards

Business cards are inherently super boring...but they don't have to be! Here's some advice on how to improve the odds that your card doesn't get overlooked.

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